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Yeah mon! Brits love JA best

Regional 16 Feb, 2023 Follow News

Yeah mon! Brits love JA best

Jamaica is now the No.1 destination in the Caribbean for British travellers, despite its problem with widespread violence and criminality. Black Americans love the island too and continue to visit in huge numbers.

Renowned for its warm hospitality, spectacular beauty and high-end resorts, restaurants and hotels, Jamaica continues to welcome a record number of UK visitors with 2022 visitor arrivals surpassing previous records, catapulting the island to the top spot in the Caribbean for British vacationers.

Jamaica’s bullish tourism recovery plan, highlights the island’s unique culture, cuisine, music, breath-taking nature, and wellness offerings in an environmentally sustainable way.

With still more room for growth and to meet rising demands, Jamaica is welcoming more celebrated hotel brands to the island growing its room stock offering another 8,500 rooms by 2025. New hotel openings will include Hard Rock Hotel, RIU, Dreams, Secrets, Planet Hollywood, Viva Wyndham, UNICO and Princess.

“We are working on our most ambitious tourism development and expansion plan in Jamaica’s history to meet the continued demand and interest in our beautiful island,” said, Edmund Bartlett, Minister of Tourism.

The Jamaica Tourist Board won the title of Caribbean’s Leading Tourist Board 2022 at last year’s World Travel Awards.

The island is easily accessible from the UK with daily direct flights on Virgin Atlantic Airways from London Heathrow launched in December 2022, British Airways from London Gatwick and TUI from Birmingham, Gatwick and Manchester.

Elizabeth Fox, Regional Director, UK & Northern Europe, said: “We are very happy that Jamaica it the top Caribbean destination of choice for travellers from the UK and would like to thank all our industry partners for their continuous support and faith in our beautiful island. Our campaign this year is ‘Come Back to Jamaica’, to relax, adventure, and to romance, and the Brits certainly continue to do so.” 

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