Grenada is marking its 50th anniversary of independence this year with a series of events and as a result is seeing a significant increase in its tourism numbers.
Grenada and its smaller sister islands, Carriacou and Petite Martinique, are increasing in popularity with the US market, which accounts for 60 percent of guests. Last year, Grenada saw 95,725 visitors, marking a 22 percent increase from 2023 and a 25 percent increase from 2019.
Petra Roach, CEO of Grenada Tourism Authority, said the Spice Isle has seen growing numbers of solo adventurers, group travellers and eco-friendly option seekers as well as those in search of wellness experiences.
Grenada will host this year’s CTO Conference on Sustainable Tourism Development, last held in St Vincent and the Grenadines in 2019. Grenada has embraced efforts that include the Artificial Reef Project, which seeks to mitigate the effects of climate change, storm damage and overfishing.
“We take our moniker as dive capital of the Caribbean seriously and want to hold on to that and keep that niche experience at the top of its game,” Roach said. “We’ve implemented various policies and programs to promote sustainable tourism, including initiatives to protect our marine and terrestrial ecosystems.”
Last year, Grenada expanded the artwork count at Moliniere Underwater Sculpture Park, widely credited as being the first of its kind worldwide. To increase diver and snorkeler interest, Grenada will create a second underwater park in Carriacou in June.
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